Bullish appoints David LaValle as President, CoinDesk Index & Data

Cayman Islands, September 2, 2025 – Bullish, an institutionally focused global digital asset platform that provides market infrastructure and information services, is pleased to announce the appointment of David LaValle as President, CoinDesk Index & Data.

Effective immediately, David will lead the CoinDesk Indices and CoinDesk Data businesses, two core components of Bullish’s institutional information services offering. He brings over two decades of experience across both traditional financial services and digital assets, distinguished by key leadership roles and a proven track record in executive management.

David joins Bullish after four years at Grayscale Investments, where he served as Senior Managing Director, Global Head of ETFs, responsible for leading the strategic development and management of Grayscale’s ETF business. In that role, he spearheaded the company’s efforts to uplist Grayscale Bitcoin Trust (ticker: GBTC) to the NYSE and commence trading as an ETF, a significant milestone in the digital asset industry.

Prior to Grayscale Investments, David was the Chief Executive Officer of global index, data and analytics firm VettaFi (formerly Alerian), responsible for all facets of the business including leading the firm’s growth and business transformation strategy. His career also includes senior leadership roles at State Street Global Advisors as US Head of SPDR ETF Capital Markets, and at Nasdaq, where he built and led the Exchange Traded Product Marketplace.

"Dave is a longtime friend and business associate. I’ve watched him lead, build, and innovate at great institutions throughout his career," said Tom Farley, Bullish CEO. "His expertise in both listed products and index businesses is second to none. It’s exciting for our customers, colleagues at Bullish, and me personally to welcome him as President of CoinDesk Index & Data. This is going to be fun."

“I am excited to join Bullish and lead the CoinDesk Indices and Data businesses at such a dynamic time for the digital asset industry,” said David LaValle. “CoinDesk has long been a trusted name in digital asset information services, and I look forward to building on its strong foundation to deliver institutional grade data and index solutions to asset managers and institutions globally.”

Media contact

media@bullish.com

About Bullish

Bullish is an institutionally focused global digital asset platform that provides market infrastructure and information services. These include: Bullish Exchange – a regulated and institutionally focused digital assets spot and derivatives exchange, integrating a high-performance central limit order book matching engine with automated market making to provide deep and predictable liquidity. Bullish Exchange is regulated in the United States, Germany, Hong Kong, and Gibraltar. CoinDesk Indices – a collection of tradable proprietary and single-asset benchmarks and indices that track the performance of digital assets for global institutions in the digital assets and traditional finance industries. CoinDesk Data - a broad suite of digital assets market data and analytics, providing real-time insights into prices, trends, and market dynamics. CoinDesk Insights – a digital asset media and events provider and operator of Coindesk.com, a digital media platform that covers news and insights about digital assets, the underlying markets, policy, and blockchain technology. For more information, please visit bullish.com and follow LinkedIn and X.

Forward-Looking Statements

This press release contains “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995. Sentences containing words such as “believe,” “intend,” “plan,” “may,” “expect,” “should,” “could,” “anticipate,” “estimate,” “predict,” “project,” or their negatives, or other similar expressions of a future or forward-looking nature generally should be considered forward-looking statements and include, without limitation, statements relating to future events or Bullish’s future financial or operating performance, business strategy, and potential market opportunity, including the growth of Bullish’s Indices and Data business. Such forward-looking statements are based upon estimates and assumptions that, while considered reasonable by Bullish, are inherently uncertain and are subject to risks, uncertainties, and other factors which could cause actual results to differ materially from those expressed or implied by such forward-looking statements. Factors that may cause results to differ from those expressed in our forward-looking statements include, but are not limited, to our ability to grow our business and operations, including in new geographic locations, the costs or expenditures associated therewith, competition in our industry, and the evolving rules and regulations applicable to digital assets and our industry. You should not place undue reliance on any such forward-looking statements, which speak only as of the date they are made, and Bullish undertakes no duty to update these forward-looking statements.

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